Double Balloon Endoscopy Platform to take Center Stage


Wayne, N.J., May 12, 2016 (Booth #4325)—At Digestive Disease Week (DDW), The Endoscopy Division of FUJIFILM Medical Systems U.S.A., Inc. will showcase the innovative and comprehensive breadth of the Fujifilm endoscopic imaging technologies and solutions for gastrointestinal applications. Fujifilm will also highlight the newest addition to its pioneering Double Balloon Endoscopy (DBE) platform and the Advanced Endoscopic Platform including FlushKnife and ClutchCutter for Endoscopic Submucosal Dissection (ESD) procedures. DDW will be held May 22-24, 2016 at the San Diego Convention Center in San Diego, CA.


“At Fujifilm, we have a history of bringing to market advanced technologies designed to assist gastroenterologists to improve patient outcomes and quality of life,” said Keiichi Nagata, President, Endoscopy Division of FUJIFILM Medical Systems U.S.A., Inc. “For example, we pioneered the revolutionary Double Balloon Endoscopy method and are very proud to share the newest DBE endoscope at DDW. From advanced endoscopic solutions like DBE and ESD our comprehensive portfolio is built to provide the options and tools gastroenterologists truly need.”


With an anticipated attendance of 15,000 gastroenterologists and other clinicians, DDW 2016 is an ideal forum for showcasing state-of-the-art gastrointestinal technology solutions. Fujifilm’s portfolio of products are designed to improve the quality of what gastroenterologists can see and do in an endoscopic procedure which, in turn, provides increased confidence and a variety of procedural options. The following will be featured at DDW:


Advanced Endoscopic Platform – A showcase of advanced endoscopic technologies for advanced patient states and procedures will be on display at DDW, including the Double Balloon platform, FlushKnife and ClutchCutter, ERCP endoscope and the FUJIFILM Endoscopic Ultrasound System (EUS).


Double Balloon Endoscope platform, including the new therapeutic DBE endoscope (EN-580T) This new, high-resolution, therapeutic endoscope solution is engineered to unlock access to difficult to reach pathways within the digestive tract. Fujifilm’s EN-580T features a large 3.2mm diameter forceps channel that provides greater suction ability and easier insertion and removal of a balloon catheter. Equipped with a new high-resolution Super CCD image sensor, the EN-580T delivers bright, vivid images. Close focus optics enhance observation capability up to 2mm, enabling more detailed images of the small intestine and less peripheral distortion. Attendees will be able to interactively explore the EN-580T at DDW.

Interactive Advanced Imaging Technologies Attendees will have “hands-on” opportunities to explore FUJIFILM’s advanced endoscopic imaging technologies designed to increase visualization, including Flexible spectral Imaging Color Enhancement (FICE) and the clarity and close-focus capabilities of the CMOS imaging 600 Series of FUJIFILM endoscopes.


Interactive Endoscopic Ultrasound Platform (EUS)DDW attendees will be able to interactively learn about FUJFILM’s innovative EUS technologies, designed to provide advanced endoscopic diagnostics beyond the GI tract walls—all in a unique compact design.


In-Booth Educational Session on Double-Balloon Procedures

Fujifilm has a long and proven commitment to advancing education. In keeping with this tradition, Fujifilm will host an in-booth presentation led by renowned Double Balloon method pioneer Hironori Yamamoto, M.D., Ph.D., chairman and chief of the Department of Endoscopic Research and International Education at Jichi Medical University, Tochigi, Japan. Dr. Yamamoto is also a professor in the Department of Medicine at the University and the director of the Endoscopy Center of Jichi Medical University Hospital.


Dr. Yamamoto’s presentation will focus on double-balloon procedures and the unique capabilities of Fujifilm’s new EN-580T Double Balloon Endoscope. The 30-minute presentation will include a hands-on demo and a Q&A session. The presentation will be held at the Fujifilm Booth #4325 on Sunday, May 22nd from 1:00-1:30PM.


“For over four decades, Fujifilm has been a market-leader and progressive physician partner in improving patient outcomes through endoscopic imaging technologies,” said Kaz Maenosono, senior director of Marketing and Product Management, Endoscopy Division of FUJIFILM Medical Systems U.S.A., Inc. “We are excited to showcase our complete line at DDW 2016 and help clinicians better meet diagnostic and treatment challenges.”


To schedule a demonstration, please contact Cory Anson at (480) 452-4348 or Matthew Sens at (330) 281-1614. For more information, please visit www.fujifilmendoscopy.com.


About Fujifilm

FUJIFILM Medical Systems U.S.A., Inc. is a leading provider of diagnostic imaging products and medical informatics solutions to meet the needs of healthcare facilities today and well into the future. From an unrivaled selection of digital x-ray systems, to the Synapse® brand of PACS, RIS and cardiovascular products, to advanced women’s health imaging systems, Fujifilm has products that are ideal for any size imaging environment. The Endoscopy Division of FUJIFILM Medical Systems U.S.A., Inc. supplies high quality, technologically advanced endoscopes to the medical market. TeraMedica Division delivers healthcare informatics, and is the leading provider of vendor neutral, enterprise-wide solutions for unrestricted medical image management. FUJIFILM Medical Systems U.S.A., Inc. is headquartered in Stamford, CT. For more information please visit www.fujifilmhealthcare.com and www.fujifilmendoscopy.com.  


FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies.  In the year ended March 31, 2015, the company had global revenues of $20.8 billion, at an exchange rate of 120 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.




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Lauren Geloso


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